Ramblings of a mADman: Duffy

I've had to dredge the metro from Monday out of the bin as there is something in it that left me slightly confussed (apart from whether to drink wine to prevent cancer (oh today's shortlist says "a study by the British Medical Journal has found a direct correlation between strength and and your risk of a stroke or cancer" best start working on my strength at the gym then!). The offending piece that caught my eye was on page 24 in the guilty pleasures section (which is about celebs and what "wacky" things they've been up to). On the side of the page is a picture of Duffy with the caption "On song: Duffy struts her stuff in Dusseldorf yesterday, as she performs for the German Grammys". My first confusion lies in the fact that the picture is just that, a picture, there isn't even an article to go with it, its like they had nothing more to talk about and so just stuck a picture in to take up space. Maybe this happens in papers all the time and I don't notice but I think there shouldn't be a picture if there isn't even a small article, god even page 3 girls get a little wrote about them! Secondly I take issue with the "struts her stuff", has the writer of that caption ever seen Duffy!!! I have seen her on TV a few time and I wouldn't describe her as strutting her stuff in any performance, in fact all she does is stand with her hand on her hip and drop a knee to the rhythm of the song, occasionally throwing in some reach to the sky or some other singer mannerism like that. Anyway that leads me nicely to the monstrosity that is Duffy endorsing Diet Coke. The blurb for this ad from the agency (Mother) and the company itself goes a little like this "The ad features Duffy alongside 'other confident young women who are taking a stand against the pressure of modern life.' When faced with the appeals from a crowd at a gig for an encore, Duffy hops on a bike and cycles away singing the Sammy Davis Jr song "I've got to be me.' The singer then returns for her encore. Coca-Cola GB marketing director Cathryn Sleight said "Since the brand launched, it has always celebrated women, their lifestyles, attitudes and aspirations. We're very proud of this new campaign which shows strong and confident women taking control and saying no.'

Wow what an ad, empowering women, allowing them to take control and just say no! What a load of rubbish, if they really wanted to show strong and confident women taking control and saying no they should have just shown a few clips of the women off the apprentice, confident CHECK, strong CHECK, taking control CHECK, saying no ALL THE BLOODY TIME! But with this comes bitching and backstabbing. And in a way this ad shows this too. If you look closely when Duffy comes off stage the stage manager is a women who is at Duffy's beck and call like a bloody slave. Duffy just walks all over her! Obviously she isn't empowered, confident or has the ability to say no, otherwise I think she would have told Duffy to go get her own Coke and possibly where to stick it as well.

oh and surely she should be wearing a helmet on that bike!! What kind of message is that sending the kids, maybe she said no to helmets and is empowering them to go out and crack their heads open against pavements. Oh and the guy behind the counter in the supermarket has just been added to the list of cocks in adverts, along with Michael Winner, Foxy, any touch n fresh kid, frosties boy, that c**t mickey (head and shoulders), Leo that stupid hair stylist (tresemme), Polaris World guy, any picture loan actor, anyone in a DFS ad (especially the "rock star" ad) and my pet hate from about a month back this kid (see below) what made it worse was that he appeared in two ads running at the same period so it was hard to avoid the little s**t!

In this he appears at 23secs